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Everest Nwagwu

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The Death of #Hashtags

Remember #Hashtag? Let’s talk about Hashtag.

Mar 20

The Death of #Hashtags

Mar 20

Why do you write?

It’s 2025, and it feels surreal to say this, but here we are. It’s the season of making new year resolutions, new you and new me, right…

Jan 7

Why do you write?

Jan 7

How Google Transformed Marketing

It was early 2017, I had just passed an assessment organized by a Google Partner in Lagos Nigeria. This assessment was meant to select…

May 5, 2024

How Google Transformed Marketing

May 5, 2024

Artificial Intelligence Race: What’s the fuss about?

Friends, Romans, countrymen, tech enthusiasts and future robot overlords! Today, let’s dive headfirst into the thrilling world of…

Feb 29, 2024

An image illustration the handholding betwwen huamns and AI

Feb 29, 2024

Are Nigerian Fintech startups solving real problems? (Part 1)

This post is half rant, half facts, if you hate facts or rant, this is the best time to stop reading. Still want to go ahead? Let’s dive in…

Jul 1, 2023

Are Nigerian Fintech startups solving real problems? (Part 1)

Jul 1, 2023

Are you Measuring the right Marketing Metrics?

As an undergraduate student at the University of Lagos I coined a quote that I frequently used to begin my rebuttal at debates.

Jun 8, 2023

Are you Measuring the right Marketing Metrics?

Jun 8, 2023

Twitter Verification: Is Elon Musk being smart or otherwise?

The story of Twitter has been a rocky one lately, especially after the ‘uneasy’ acquisition by Elon Musk in October 2022.

Apr 23, 2023

Twitter Verification: Is Elon Musk being smart or otherwise?

Apr 23, 2023

Nigeria’s 2023 Elections, A possible Upset?

Tomorrow, February 25th 2023, Nigerian, myself included, will head to the polls to elect the President and National Assembly members…

Feb 24, 2023

Nigeria’s 2023 Elections, A possible Upset?

Feb 24, 2023

Nigeria’s Customer Service Cultur

In the top ten countries with great customer satisfaction, there is no African, South American and only one Middle Eastern (UAE) country…

Jun 8, 2022

Nigeria’s Customer Service Cultur

Jun 8, 2022

The missed marketing moment of P-Square’s reunion

Note: ‘I have been thinking of this article since December 2021, somehow I have not found the time to write it down, so as Nigeria presents…

Mar 4, 2022

The missed marketing moment of P-Square’s reunion

Mar 4, 2022

Everest Nwagwu

Everest Nwagwu

Product Marketing Manager by day, business success provider and writer by night. Football and Chess lover| Bolade’s lover😍.

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